Earlier this week, on July 9, the Professional Petroleum Data Management Association (PPDM) hosted their Q3 Luncheon in Houston at the Microsoft Technology Center on Town and Country Boulevard and featured Zoes Kitchen for the meal. The event was sponsored by Microsoft, Stonebridge Consulting, and geoLOGIC Systems. Tony Benson from BIS/Grooper gave a presentation titled “Incorporating Intelligent Technology to Augment, Not Replace Staff”, which focused on how Artificial Intelligent (AI) / Machine Learning (ML) can be used to improve efficiency in your workplace to make existing staff members more powerful, not expendable.
Tony did a great job of explaining the basic concepts of ML, what its benefits are, and (more importantly to this group) what its limitations are. ML systems like this have to be trained, managed, and verified by subject-matter experts that no computer can replace.
The fact of that matter is that AI is here, and is being adopted in more-and-more energy companies each month. Change can be scary, but it can be great too – change is happening. We are not going back to plowing fields with oxen, building cars without assembly lines, or copying documents by hand instead of using a copy machine. But by meeting the challenge head-on you can participate in deciding how artificial intelligence will be used in our industry. To this end, P&P Oil & Gas Solutions has been evaluating machine learning use cases for a couple years now and is ready for its challenges. If you are considering an AI solution or have one and are encountering some challenges, give us a call and let’s see how we can help you utilize this technology to benefit your company.
The Professional Petroleum Data Management (PPDM) Association is the global, not-for-profit society within the petroleum industry that provides leadership for the professionalization of petroleum data management through the development and dissemination of best practices and standards, education programs, certification programs and professional development opportunities. PPDM represents and supports the needs of operating companies, regulators, software vendors, data vendors, consulting companies and data management professionals around the globe.
Through the PPDM Association, petroleum data experts gather together worldwide in a collaborative, round table approach to engineer business driven, pragmatic data management standards that meet industry needs. Key standards include the Public Petroleum Data Model, What is a Well, Well Status and Classification, Well Identification best practices, data rules and more. In addition to the training and certification programs, PPDM professional development opportunities include conferences, trade shows, luncheons, workshops, HR support tools and student development programs.